Category Archives: Social Media
#FindLuk
Posted by Crista Leigh
In 2014, be better at everything.
— luke arduini (@luk) January 1, 2014
Posted in Local News, Social Media
Tags: #findluk, lucas arduini, luke arduini, luke arduini missing, missing yahoo employee, yahoo
I’m that annoying girl with the hot pink Blackberry. And I’m taking your job.
Posted by Crista Leigh
By: Crista Leigh Wunsch
I’m positive that I look pretty funny to the causal onlooker—Blackberry in hand, thumbs moving faster than the speed of light, trying to keep my quips and qualms to 140 characters or less. To tell you the truth, sometimes I’m amazed that the friction my thumbs create while feverishly poking the tiny buttons on my Smartphone doesn’t cause my hand to spontaneously combust. You may laugh as I squint at the text from my 4×4 screen, but get this—I am saving my company thousands of dollars a year.
Oh, and I’m taking your job.
You see, I’m the future of public relations. I’m a 20- something who grew up with a computer mouse in hand, while you were trying feebly to change the ribbon on your typewriter. While you talk on the phone with one person, I’ve already told 15 co-workers about the new deadline via text. As you feverishly scribble notes to remember what others say, I’m recording the seminar on my IPod, and I’ll listen to it instantly on the way home using the hook-up in my car. While you’re e-mailing, I’m GoogleDocing. While you’re uploading, I’m Bluetooth transferring. While you’re face-timing, I’m Skyping. Yes, I’m the future.
And the future is now.
Posted in Public Relations, Social Media
Tags: blackberry, blog, blogging, constant contact, crista, crista leigh, crista leigh collins, facebook, PR, public relations, remote meeting, skype, social media, twitter
Luke Arduini is missing
Posted by Crista Leigh
Luke is a native of Selkirk (Albany), NY who disappeared from the Oakland/San Francisco area of California. If you have seen him please call the police. You can also email me at cleigh@albanybroadcasting.com.
Posted in Local News, Social Media, Uncategorized, US News, world news
Tags: #findluk, 2014, 2014 Missing, @luk, arduini, california, delmar, find luke, find luke arduini, luke, luke arduini, missing, missing kids, missing luke arduini, missing persons, New Year's Eve, node, NYE, oakland, porco, SFO, unidentified, yahoo, yahoo missing
Shoppers call for boycott of Forever 21
Posted by Crista Leigh
Forever 21 is coming under fire after a letter sent to employees was leaked online. The
letter states that Forever 21 is demoting a number of full-time, non-management employees to part-time positions. Those positions include stock associates, sales associates, cashiers and others. The letter states that the demoted employees will no longer receive health benefits and that their regular schedule will not exceed 29.5 hours per week. This has caused a social media uproar, with thousands calling for a boycott of the store. Forever 21 released a statement via Facebook saying the realignment is in no way related to the Affordable Care Act. Forever 21 operates 480 stores nationwide, including one location in Crossgates Mall.
This post originally appeared on the Capital Region Newsroom website.
Posted in Entertainment, Local News, Opinion, Public Relations, Social Media, Uncategorized, US News
Tags: 21, benefits, boycott, college, college student, crossgates, crossgates mall, FE21, Forever 21, forever21, health benefits, insurance, lay off, lay offs, layoff, layoffs, mall, Shopping, summer job
Getting Paid to Tweet
Posted by Crista Leigh

Via Google
“We want to bring in someone who knows about social media. You know… that Facebook thing.”
I remember these words so clearly. They were spoken by a woman not much younger than my mother. When I initially arrived at this particular job interview, I saw her an immediatly convinced myself of how intelligent and well- educated she must be. Having worked at a well- known local law firm for many years, the woman presumably knew everything about things I had never heard of, short of my fascination with the movie Legally Blonde.
When she uttered those words, however, and stared seriously into my eyes, I knew that social media was something that her J.D. did not cover. Now, the woman who had probably seen nearly everything in her decades of experience in the legal world needed me– a 23- year old with a B.A. in Journalism– to take the reigns of what might be one of the most important public relations tools since the creation of the press release.